Tian Ruixiang Holdings, an insurance brokerage firm listed on the US stock exchange, announced plans to purchase 15,000 Bitcoin in exchange for company shares. According to Cointelegraph, the company stated it has reached a strategic agreement with an unnamed investor.
Under the agreement, the investor will provide the company with 15,000 BTC, reportedly worth approximately $1.1 billion. In return, they will receive a certain percentage of TIRX shares. The company has not yet shared any information regarding the timing, custody arrangements, or final payment/delivery mechanism of the transaction.
Tian Ruixiang emphasized that the agreement is not limited to the purchase of Bitcoin. According to the company’s statement, the parties also aim to conduct a broad strategic collaboration focused on artificial intelligence and cryptocurrencies. This includes plans to establish a joint innovation laboratory.
The laboratory to be established aims to develop AI-powered trading and risk management tools, blockchain infrastructure solutions, decentralized applications (dApps), and products encompassing Layer 2 networks, DeFi, and NFTs.
The company described the counterparty in the agreement only as “a global digital asset investor with extensive experience in cryptocurrency and technology markets.” This ambiguity has heightened market participants’ curiosity about the details of the deal.
TIRX’s move is seen as a new example of the recent trend in the US of publicly traded companies placing Bitcoin at the center of their balance sheet strategies.
*This is not investment advice.
