Strategy CEO Phong Le suggested that a potential asset allocation by Morgan Stanley to Bitcoin could trigger a massive buying wave in the cryptocurrency market. In a post on social media, Le noted that Morgan Stanley’s asset management arm manages a portfolio of approximately $8 trillion.
According to Le, if a 2% allocation—the midpoint of the 0% to 4% allocation range the company proposes for Bitcoin—is chosen, this could translate to approximately $160 billion in new demand for the market. This magnitude is said to be roughly three times the size of BlackRock’s IBIT fund, currently one of the largest spot BTC ETFs on the market.
Phong Le described this potential demand as “Monster Bitcoin,” stating that such an influx could create a significant increase in liquidity in the Bitcoin market and have a strong upward impact on the price.
Analysts point out that the allocation decisions of large-scale institutional players regarding BTC can fundamentally change market dynamics, especially during periods of limited supply.
*This is not investment advice.


