The public sale for Donald Trump-backed cryptocurrency project World Liberty Financial (WLFI) is set to begin on October 15, just ahead of the 2024 presidential election.
WLFI announced the news on X (formerly Twitter), posting a message that reads, “Big news! The World Liberty Financial public offering begins on October 15th and is open to anyone who qualifies via whitelisting. Join us on Twitter Spaces at 15:00 (UTC+3) on October 14th to learn more. Stay tuned for updates!”
Trump has made several pro-crypto statements as part of his campaign, including promises to ease federal regulations on cryptocurrencies and create a strategic Bitcoin reserve. Earlier this month, he vowed to make America the “world capital for crypto and Bitcoin” if he wins the election.
Trump’s embrace of cryptocurrencies marks a shift in his stance. Having previously criticized digital assets, he has now adopted a more positive approach, likely trying to attract campaign donations and voters as he faces a competitive race for the White House.
He admitted that his interest in crypto was initially lukewarm, but the success of Trump-branded digital trading cards, or NFTs, changed his outlook. Those NFTs, which feature images of Trump dancing, dressing up as a superhero and holding bitcoin, earned him about $7.2 million through a licensing deal in 2023, according to financial disclosures filed in August.
*This is not investment advice.