Sheetz, one of the leading grocery chains in the US, has entered the cryptocurrency world with a market value of $6.2 billion and 700 branches across the country.
$6.2 Billion Sheetz to Offer 50% Discount on Bitcoin Payments
The company announced that it will accept payments made in Bitcoin and other cryptocurrencies. Furthermore, customers will receive a daily 50% discount on every purchase made with crypto.
The move follows a similar trend seen in the fast-food industry, where US restaurant chain Steak 'n Shake saw a 10.7% increase in same-store sales in the second quarter of 2025 after starting to accept Bitcoin payments.
The company's COO stated that BTC payments save up to 50% on transaction fees, thus strengthening the profit margin.
The advantages of cryptocurrency payments not only increase customer interest but also reduce operational costs for businesses.
Experts predict that as this method becomes widespread in the retail and food service sectors, companies could achieve significant gains in both customer loyalty and profitability.
This step taken by Sheetz once again demonstrates that the use of cryptocurrencies in daily commerce is rapidly becoming widespread.
*This is not investment advice.
View Comments (1)
This is not a good idea.
Suppose you buy steak for $10 and you pay with cash, credit, or debit. Your
exact charge is $10.
Now suppose you buy a $10 steak with Bitcoin. Let's assume Bitcoin is trading
at $10 per coin. Will the store charge you 1 bitcoin (because it's current
value is $10) or will it charge you 1.05 or higher because Bitcoin fluctuates
in price and they want to make extra profits on arbitrage.
These scenarios will allow the stores to nickel and dime your Bitcoin so they
can make more profits and you actually spend more Bitcoin than you originally
thought.
How does the consumer know they are actually getting a fair price for their
Bitcoin? They don't.
It's the same when you buy or sell your gold coins at the bank. You get whatever
Exchange rate they set. Fair or unfair? Banks gotta make some profits so you
hope they don't gouge you too much.